We’ve all heard that filtering tap water is a good idea but why? Well, if you’ve ever lived in London it is visibly obvious. The tap water in the city is what is termed ‘hard’ – meaning it is heavy in metals and minerals. Hard water that contains an appreciable quantity of dissolved minerals (like calcium and magnesium). It’s what makes our kettles and pans in the UK capital form hard scales and if you don’t filter your water, you may find hard water scale ‘chips’ floating on your cuppa tea or coffee!
Soft water… is treated water in which the only ion is sodium. When I travel north and visit my home city of Manchester, I experience the opposite. Even my hair is happier as the water is soft and my curls spring back. However, even ‘soft’ water from a tap will contain a host of chemicals and metals and due to ageing piping systems, possibly some bacterias and foreign bodies too.
For many years I have simply used the UK’s leading Brand Brita for filtering my tap water but the science behind the Brita is not as advanced as ZeroWater – the latest in water filters. I have learned that my Brita removes only a third to 50% of the solids compared to ZeroWater.
Clean Water with ZeroWater
ZeroWater is the only water filter brand that delivers the equivalent to purified bottled water into your home. Developed a pour-through system, with an aim to deliver the best filtration possible with their premium five-stage ion exchange technology, this filter removes virtually all total dissolved solids (TDS), a claim which no other filter can say.
ZeroWater is the only gravity-fed filtration system to match the TDS levels found in purified bottle water. This breakthrough filtration system from ZeroWater is certified by NSF International for the reduction of Lead and other heavy metals such as Chromium 3 & 6 and Mercury. The Good Housekeeping Research Institute have also revealed that ZeroWater removes more total contaminants from water than a regular Brita filter, making it a must have for all homes in the UK.
ZeroWater’s 12-cup Ready-Pour™ pitcher is the first in its class that has a sealed lid and reservoir, making it possible to pour water that has already been filtered without spilling water that’s still filtering. This means the reservoir can now be kept full, adding a full two cups’ capacity to the existing 10-cup design. It also features a one-hand, pull and pour button spout for easy bottle filling.
The 12-cup Ready-Pour™ uses the patented ZeroWater filtration system, which combines FIVE sophisticated technologies that work together to remove virtually all dissolved solids from your water. The result is great-tasting water, straight from the tap, and the only pour-through filter pitcher on the market that’s certified by the NSF to reduce lead.
ZeroWater’s first layer of filtration, activated carbon and oxidation reduction alloy, removes the chlorine taste you are accustomed to with tap water. The Ion Exchange stage removes virtually all dissolved solids that may be left over from public water systems or even leached into your water from piping, such as aluminium, lead, zinc, nitrates, and more. Three additional stages are included to remove other impurities and ensure your water receives the appropriate amount of treatment time to deliver a “000” reading on the included laboratory-grade Total Dissolved Solids meter.
About ZeroWater
- NSF Certified to REDUCE LEAD
- Removes 99.6% of all dissolved solids
- Purest tasting drinking water
- 12 cup capacity = 10 cup pitcher + 2 cups in reserve
- Immediate pouring ability
- One-hand “push to dispense” spout to fill any bottle or cup
- Convenient space-saving design
- Certified* to reduce Lead, Chromium, & Mercury
- Premium 5-Stage Dual-Ion Exchange filtration system
- Ion-Exchange system that removes virtually all dissolved solids in your water
- The FDA requires the TDS level in PURIFIED bottled water to reach 000-010ppm. ZeroWater is the only filter in its class to achieve this level.
The ZeroWater 12 cup ready pour costs £39.99 from ZeroWater.co.uk, smaller jugs start from £24.99.
